Intel continues training and information program for systems integrators in the Middle East and North Africa

The training and information program is scheduled to continue throughout 13 countries in the region including Qatar, Bahrain, Oman, Yemen, Kingdom of Saudi Arabia, United Arab Emirates, Jordan and Morocco.

The conference will focus on informing and training systems integrators on the company's latest technologies for the desktop, mobility and server platforms, as well as updating them on the latest product roadmap and highlighting new market segments and opportunities. This event is part of a road show around the Middle East, Turkey and Africa, which is expected to reach more than 2500 individuals from 1100 companies, helping Intel to further expand its reach in the various countries and cities in the region, where channel sales are growing strongly.

Themed "Evolve, Solve, Succeed - the path to business success", the Intel Channel Conference will focus on growth opportunities for the channel, featuring courses entitled: "Escape PC Price Pressures...with the Next Generation Platform from Intel", "Mobility as a Profitable Growth Engine" and "Taking off with Intel's Server Ecosystem: Leadership Products, Programs, and Support".

On the desktop side, the presentations will center on new dual core technologies and the benefits they bring to users in the domain of the digital home and the digital office. In mobility, presentations will highlight the growth that laptops can bring to system integrators, while the focus in the server arena will be around Intel's new technologies such as DDR2 memory, Intel ® Extended Memory 64 Technology*, PCI Express** I/O and Integrated RAID on motherboard, and how they can enable channel members to compete in new and existing market segments.

"Knowledge and quality are the two key elements of success for system integrators today" said Maan Ahmadie, Intel's channel manager in the Middle East Turkey and Africa, "it is for this reason that our channel conference will focus on roadmap updates, product knowledge and training; this is the best way in which we can bring value to our channel members and help them be at the forefront of technology to develop their business in this fast moving market."

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